:root{--ink:#24458f;--red:#c63f45;--sky:#95bbea;--sky-soft:#eaf2fc;--cream:#fff7e6;--paper:#fffbf2;--muted:#465674;--rule:rgba(36,69,143,.2);--max-w:1220px}
*,*::before,*::after{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:82px}body{margin:0;background:var(--cream);color:var(--ink);font:400 16px/1.55 'Bricolage Grotesque',sans-serif;-webkit-font-smoothing:antialiased;overflow-x:hidden}img{display:block;max-width:100%}a{color:inherit}button,input,textarea{font:inherit}::selection{background:var(--red);color:var(--cream)}.wrap{width:100%;max-width:var(--max-w);margin:0 auto;padding-inline:32px}.full-bleed{width:auto;margin:0}.reveal{opacity:1}section{position:relative;padding:84px 0}
.skip-link{position:fixed;top:12px;left:12px;z-index:1000;padding:11px 16px;border-radius:8px;background:var(--ink);color:var(--cream);font-weight:700;text-decoration:none;transform:translateY(-160%)}.skip-link:focus{transform:translateY(0)}:where(a,button,summary,input,textarea):focus-visible{outline:3px solid var(--red);outline-offset:3px}
.masthead{position:sticky;top:0;z-index:50;background:rgba(255,247,230,.96);backdrop-filter:blur(12px);border-bottom:1px solid var(--rule)}.masthead .wrap{min-height:78px;padding-block:13px;display:flex;align-items:center;justify-content:space-between;gap:20px}.brand-lockup{width:150px;flex:0 0 auto;line-height:0}.site-nav{display:flex;align-items:center;gap:22px}.site-nav a{min-height:44px;display:inline-flex;align-items:center;color:var(--ink);font-size:13px;font-weight:600;text-decoration:none;opacity:.86}.site-nav a:hover{color:var(--red);opacity:1}.site-nav .nav-cta{padding:10px 20px;border-radius:999px;background:var(--red);color:var(--cream);opacity:1}.site-nav .nav-cta:hover{background:#a9343b;color:var(--cream)}
.kicker{display:flex;align-items:center;gap:14px;margin-bottom:18px}.kicker .num{font-size:24px;font-weight:800;line-height:1;color:var(--red)}.kicker .label{font-size:11px;font-weight:700;letter-spacing:.13em;text-transform:uppercase;opacity:.72}.mega{margin:0;color:var(--ink);font-weight:800;line-height:1.08;letter-spacing:-.025em}h1.mega{font-size:clamp(44px,5.1vw,62px)}h2.mega,.faq-heading{font-size:clamp(34px,4vw,48px);max-width:19ch}.mega .accent{color:var(--red)}.subtitle{font-size:17px;line-height:1.6;color:var(--muted)}
.btn{min-height:48px;padding:13px 24px;display:inline-flex;align-items:center;justify-content:center;border:0;border-radius:999px;font-weight:700;font-size:15px;text-decoration:none;cursor:pointer}.btn-primary{background:var(--red);color:var(--cream)}.btn-primary:hover{background:#a9343b}.btn:disabled{opacity:.42;cursor:not-allowed}.link-arrow{min-height:44px;display:inline-flex;align-items:center;font-size:15px;font-weight:700;text-decoration:underline;text-decoration-thickness:1.5px;text-underline-offset:5px}.link-arrow:hover{color:var(--red)}.cta-row{display:flex;align-items:center;flex-wrap:wrap;gap:18px}
.hero{padding:clamp(92px,11vw,150px) 0 clamp(96px,12vw,160px);background:var(--cream) url('brand-blur.webp') center/cover no-repeat}.hero-card{max-width:1020px;margin:0 auto;text-align:center}.hero-intro{margin:0 0 16px;font-size:18px;font-weight:600}.hero-card>h1{max-width:15ch;margin:0 auto 26px;font-size:clamp(48px,6.2vw,76px);line-height:1.02}.hero-copy{max-width:680px;margin:0 auto}.hero .subtitle{max-width:58ch;margin:0 auto 30px;font-size:18px}.hero .cta-row{justify-content:center}
.block-celeste{background:var(--cream);border-top:1px solid var(--rule)}.check-list{display:grid;gap:0;max-width:850px;margin-top:34px;border-top:1px solid var(--rule)}.check-item{display:flex;align-items:flex-start;gap:16px;padding:18px 2px;border-bottom:1px solid var(--rule)}.check-item .box{position:relative;width:24px;height:24px;flex:0 0 auto;margin-top:2px;border:2px solid var(--ink);border-radius:5px}.check-item .box::after{content:'✓';position:absolute;inset:0;display:grid;place-items:center;color:var(--red);font-weight:800}.check-item p{max-width:67ch;margin:0;font-size:16px}.check-close{max-width:58ch;margin:34px 0 0;padding-top:24px;border-top:3px solid var(--red);font-size:clamp(20px,2.2vw,28px);font-weight:700;line-height:1.3}.check-close span,.check-close strong{display:block}.check-close strong{margin-top:5px;color:var(--red);font-weight:800}
.process-section{padding-bottom:54px;background:var(--sky-soft);border-top:1px solid var(--rule)}.process-section h2{max-width:22ch}.process-list{position:relative;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:30px;margin:48px 0 0;padding:0;list-style:none}.process-list::before{content:'';position:absolute;top:22px;left:22px;right:22px;height:2px;background:rgba(36,69,143,.28)}.process-step{position:relative;padding-top:66px}.process-number{position:absolute;top:0;left:0;z-index:1;width:46px;height:46px;display:grid;place-items:center;border-radius:50%;background:var(--red);color:var(--cream);font-size:13px;font-weight:800;letter-spacing:.08em}.process-step h3{max-width:12ch;margin:0 0 12px;font-size:25px;line-height:1.15}.process-step p{max-width:28ch;margin:0;color:var(--muted);font-size:16px;line-height:1.55}.process-transition{max-width:790px;margin:48px 0 0;padding-top:24px;border-top:1px solid rgba(36,69,143,.35);font-size:clamp(20px,2.2vw,27px);font-weight:700;line-height:1.35}.block-rojo{padding-top:46px;background:var(--sky-soft);border-bottom:1px solid var(--rule)}#diferenciadores-title{max-width:24ch}.principles-flow{display:grid;grid-template-columns:minmax(0,1.08fr) minmax(0,.92fr);gap:18px;margin-top:38px;padding-bottom:12px;align-items:start}.principle-line{position:relative;min-height:190px;display:grid;grid-template-columns:48px 1fr;gap:12px 18px;align-content:start;padding:30px 32px;border-radius:14px;background:var(--cream);color:var(--ink)}.principle-line::after{content:'';position:absolute;right:28px;top:29px;width:38px;height:2px;background:var(--red)}.principle-line:nth-child(2){margin-top:18px;background:var(--sky)}.principle-line:nth-child(3){margin-top:-18px;background:var(--red);color:var(--cream)}.principle-line:nth-child(3)::after{background:var(--cream)}.principle-line:nth-child(4){background:var(--cream)}.principle-line .mark{grid-row:1/span 2;font-size:16px;font-weight:800;line-height:1.3;letter-spacing:.08em;color:var(--red)}.principle-line:nth-child(3) .mark{color:var(--cream)}.principle-line h3{margin:0;padding-right:48px;font-size:26px;line-height:1.12}.principle-line p{grid-column:2;max-width:45ch;margin:0;color:var(--muted);font-size:16px;line-height:1.55}.principle-line:nth-child(3) p{color:var(--cream)}
.brand-pattern{width:calc(100% - 20px);margin:16px 10px;background:var(--ink);color:var(--cream);border-radius:26px;overflow:hidden}.brand-pattern .mega,.brand-pattern .kicker .label,.brand-pattern .services-intro,.brand-pattern .services-cta p{color:var(--cream)}.brand-pattern .kicker .num{color:var(--sky)}.services-intro{max-width:64ch;margin:18px 0 0;color:rgba(255,247,230,.86);font-size:16px;line-height:1.55}.service-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:16px;margin-top:32px;align-items:start}.service-card{min-height:178px;overflow:hidden;border:1px solid rgba(255,247,230,.55);border-radius:16px;background:var(--cream);color:var(--ink)}.service-card summary{position:relative;min-height:176px;padding:21px 20px 18px;display:flex;flex-direction:column;list-style:none;cursor:pointer}.service-card summary::-webkit-details-marker{display:none}.service-num{display:block;margin-bottom:16px;color:var(--red);font-size:10px;font-weight:800;letter-spacing:.13em}.service-card h3{margin:0 45px 9px 0;font-size:20px;line-height:1.18}.service-teaser{margin:auto 44px 0 0;color:var(--muted);font-size:14px;line-height:1.45}.service-more{position:absolute;right:18px;bottom:18px;width:38px;height:38px;display:grid;place-items:center;border-radius:50%;background:var(--red);color:var(--cream);font-size:22px;transition:transform .2s ease}.service-more::before{content:'+'}.service-card[open] .service-more{transform:rotate(45deg)}.service-detail{margin:0 20px;padding:17px 0 21px;border-top:1px solid var(--rule)}.service-detail p{margin:0;color:var(--muted);font-size:14.5px;line-height:1.58}.services-cta{margin-top:30px;display:flex;align-items:center;justify-content:space-between;flex-wrap:wrap;gap:24px}.services-cta p{max-width:48ch;margin:0;font-size:15px}
.about-section{min-height:650px;padding:0;display:flex;align-items:center;overflow:hidden;background:var(--cream);border-bottom:1px solid var(--rule)}.about-inner{position:relative;z-index:1}.about-copy{width:46%;max-width:510px;padding:64px 0}.about-copy p{margin:0 0 15px;font-size:16px;line-height:1.55}.about-origin{font-size:18px!important;line-height:1.38!important}.about-mobile-image{display:none}.about-backdrop{position:absolute;top:50%;right:max(32px,calc((100vw - var(--max-w))/2 + 32px));width:min(45vw,560px);height:auto;max-height:555px;object-fit:contain;object-position:right center;transform:translateY(-50%)}
.faq-section{padding-bottom:62px;background:var(--cream)}.faq-list{max-width:820px;margin-top:30px;border-top:1px solid var(--rule)}.faq-item{border-bottom:1px solid var(--rule)}.faq-item summary{min-height:58px;padding:11px 0;display:flex;align-items:center;justify-content:space-between;gap:18px;list-style:none;cursor:pointer;font-size:16px;font-weight:700}.faq-item summary::-webkit-details-marker{display:none}.faq-item .icon{width:30px;height:30px;flex:0 0 auto;display:grid;place-items:center;border:1px solid var(--rule);border-radius:50%;font-size:17px}.faq-item .icon::before{content:'+'}.faq-item[open] .icon{background:var(--red);color:var(--cream)}.faq-item[open] .icon::before{content:'−'}.faq-item p{max-width:60ch;margin:0;padding:0 48px 18px 0;color:var(--muted);font-size:15px}.diagnostic{padding-top:72px;background:var(--sky-soft);border-top:1px solid var(--rule)}.quiz-wrap{max-width:650px;margin:34px auto 0}.quiz-card{padding:34px;border:1px solid var(--rule);border-radius:18px;background:var(--cream)}.quiz-progress{height:5px;margin-bottom:26px;overflow:hidden;border-radius:10px;background:rgba(36,69,143,.12)}.quiz-progress-bar{height:100%;width:20%;border-radius:10px;background:var(--red);transition:width .25s ease}.quiz-step{display:none}.quiz-step.active{display:block}.quiz-step h3{margin:0 0 18px;font-size:20px;line-height:1.25}.quiz-options{display:grid;gap:9px}.quiz-option{min-height:48px;padding:12px 14px;display:flex;align-items:flex-start;gap:11px;border:1px solid var(--rule);border-radius:10px;background:var(--paper);cursor:pointer}.quiz-option:has(input:checked){border-color:var(--red);background:#fff2eb}.quiz-option input,.consent input{accent-color:var(--red)}.quiz-option input{margin-top:4px}.contact-fields{display:grid;grid-template-columns:1fr 1fr;gap:14px}.field{display:grid;gap:7px}.field.full{grid-column:1/-1}.field label,.other-field label{font-size:13px;font-weight:700}.field input,.field textarea,.other-input{width:100%;min-height:48px;padding:14px 15px;border:1px solid var(--rule);border-radius:10px;background:var(--paper);color:var(--ink)}.field textarea{min-height:110px;resize:vertical}.other-field{margin-top:12px}.other-field[hidden]{display:none}.brief-field{margin-top:18px}.brief-field textarea{min-height:84px}.brief-field span{font-weight:400}.consent{margin-top:16px;display:flex;align-items:flex-start;gap:10px;color:#526078;font-size:13px}.consent input{margin-top:4px}.quiz-note{margin:18px 0 0;color:#6d7890;font-size:13px}.quiz-error{margin:16px 0 0;color:var(--red);font-size:14px;font-weight:700}.quiz-nav{margin-top:24px;padding-top:22px;display:flex;align-items:center;justify-content:space-between;gap:12px;border-top:1px solid var(--rule)}.quiz-nav button{min-height:48px}.btn-secondary{padding:12px 0;border:0;background:transparent;color:var(--ink);font-weight:700;cursor:pointer}
.block-final{padding:88px 0 78px;background:var(--cream) url('fondo-guindillas-horizontal.webp') center/cover no-repeat;text-align:center}.final-content{max-width:760px;margin:0 auto;padding:34px 28px;background:rgba(255,247,230,.9)}.final-content h2{max-width:20ch;margin-inline:auto;font-size:clamp(32px,4vw,46px)}.final-email{min-height:48px;margin:28px auto 38px;display:inline-flex;align-items:center;color:var(--red);font-size:18px;font-weight:800;text-underline-offset:6px}.social-invite{margin:0 auto 18px;color:var(--ink);font-size:18px;font-weight:700}.social-invite span{color:var(--red)}.social-links{display:grid;grid-template-columns:repeat(3,minmax(150px,190px));justify-content:center;gap:12px;color:var(--cream);font-size:14px;font-weight:700}.social-links a{min-height:46px;padding:11px 16px;display:flex;align-items:center;justify-content:center;gap:10px;border-radius:999px;background:var(--ink);text-decoration:none}.social-links a:hover{background:var(--red)}.social-links svg{width:21px;height:21px;flex:0 0 auto;fill:currentColor}footer{padding:36px 20px;text-align:center;background:var(--cream);color:#756b55;font-size:13px;border-top:1px solid var(--rule)}footer a{text-decoration:underline;text-underline-offset:3px}.legal-links{margin-top:9px;display:flex;justify-content:center;flex-wrap:wrap;gap:16px;color:var(--ink)}
@media(max-width:960px){section{padding:72px 0}.wrap{padding-inline:28px}.masthead .wrap{padding-inline:28px}.site-nav{gap:15px}.site-nav a{font-size:12px}h1.mega{font-size:clamp(41px,6vw,56px)}h2.mega,.faq-heading{font-size:clamp(32px,5vw,42px)}.hero{padding-block:96px 110px}.hero-card>h1{font-size:clamp(48px,7.2vw,64px)}.process-list{grid-template-columns:repeat(2,minmax(0,1fr));gap:34px 30px}.process-list::before{display:none}.process-step{padding-top:60px;border-top:1px solid var(--ink)}.process-number{top:10px}.principles-flow{grid-template-columns:repeat(2,minmax(0,1fr));gap:14px}.principle-line{min-height:205px;padding:26px 24px}.principle-line::after{right:24px;top:25px}.principle-line:nth-child(2){margin-top:10px}.principle-line:nth-child(3){margin-top:-10px}.service-grid{grid-template-columns:repeat(2,minmax(0,1fr))}.about-section{min-height:640px}.about-backdrop{right:28px;width:min(44vw,455px)}.about-copy{width:48%;max-width:440px;padding:48px 0}.about-copy p{font-size:15px}.about-origin{font-size:17px!important}}
@media(max-width:780px){html{scroll-padding-top:69px}.masthead .wrap{min-height:68px;padding:10px 20px}.brand-lockup{width:124px}.site-nav{gap:0}.site-nav a:not(.nav-cta){display:none}.site-nav .nav-cta{min-height:42px;padding:9px 13px;font-size:12px}section{padding:58px 0}.wrap{padding-inline:20px}h1.mega{font-size:clamp(38px,11vw,50px)}h2.mega,.faq-heading{font-size:clamp(30px,8.5vw,38px)}.hero{padding:72px 0 82px}.hero-card{text-align:left}.hero-intro{margin-bottom:13px;font-size:16px}.hero-card>h1{max-width:11ch;margin:0 0 22px;font-size:clamp(40px,12vw,52px)}.hero-copy{max-width:none;margin:0}.hero .subtitle{margin:0 0 26px;font-size:16px}.hero .cta-row{justify-content:flex-start}.cta-row{width:100%}.cta-row .btn{width:100%}.cta-row .link-arrow{width:auto}.check-list{margin-top:28px}.check-item{padding:16px 0}.check-close{padding-top:20px;font-size:21px}.process-section{padding-bottom:40px}.process-list{grid-template-columns:1fr;gap:0;margin-top:30px;border-top:1px solid var(--ink)}.process-step{padding:18px 0 18px 47px;border-top:0;border-bottom:1px solid var(--ink)}.process-number{top:19px;width:34px;height:34px;font-size:11px}.process-step h3{max-width:none;margin-bottom:6px;font-size:22px}.process-step p{max-width:none;font-size:15px}.process-transition{margin-top:32px;padding-top:20px;font-size:20px}.block-rojo{padding-top:38px}.principles-flow{grid-template-columns:1fr;gap:12px;margin-top:28px;padding-bottom:0}.principle-line,.principle-line:nth-child(2),.principle-line:nth-child(3){min-height:0;margin-top:0;padding:22px 20px;grid-template-columns:38px 1fr;gap:8px 12px}.principle-line::after{right:20px;top:23px;width:30px}.principle-line .mark{font-size:15px}.principle-line h3{padding-right:38px;font-size:21px}.principle-line p{font-size:15px}.brand-pattern{width:calc(100% - 12px);margin:10px 6px;border-radius:20px}.service-grid{grid-template-columns:1fr;gap:12px}.service-card,.service-card summary{min-height:160px}.service-card summary{padding:19px 18px 16px}.service-card h3{font-size:19px}.services-cta{align-items:flex-start}.services-cta .btn{width:100%}.about-section{min-height:0;padding:58px 0;display:block}.about-backdrop{display:none}.about-copy{width:100%;max-width:none;padding:0}.about-mobile-image{display:block;width:min(86%,390px);height:auto;margin:22px auto 26px;object-fit:contain}.about-copy p{font-size:16px}.about-origin{font-size:18px!important}.faq-section{padding-bottom:48px}.faq-item summary{min-height:56px;font-size:15px}.faq-item p{padding-right:0}.diagnostic{padding-top:56px}.quiz-card{padding:24px 18px}.contact-fields{grid-template-columns:1fr}.field.full{grid-column:auto}.quiz-option{min-height:52px;align-items:center}.quiz-option input{margin-top:0}.quiz-nav{position:static;background:transparent;padding-top:20px;gap:10px}.quiz-nav button{flex:1;padding-inline:12px}.block-final{padding:58px 0 52px}.final-content{padding:28px 18px}.final-content h2{font-size:31px}.social-links{grid-template-columns:1fr;max-width:330px;margin-inline:auto}footer{padding:32px 20px}}
@media(max-width:390px){.masthead .wrap{padding-inline:16px}.brand-lockup{width:112px}.site-nav .nav-cta{padding-inline:11px;font-size:11px}h1.mega{font-size:38px}.btn{padding-inline:18px}.about-mobile-image{width:min(92%,350px)}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*::before,*::after{animation-duration:.01ms!important;animation-iteration-count:1!important;transition-duration:.01ms!important}}
@media(max-width:780px){.site-nav .nav-cta{min-height:44px}}
.hero .subtitle{max-width:64ch}